Giants and Toys (Kyojin to gangu) (1958) Film Review

As part of the Yasuzo Masumura retrospective, Giants and Toys has a free screening at AMCI. In this 1958 classic, three caramel companies are using every idea possible to beat their competitor in an advertising war. It is a relatively simple story, but features some innovative film techniques new to the time.

Personally, I loved the concept of using a pretty and crazy girl whose teeth are rotten to advertise a lolly brand, especially as she will not simply be the pawn in their game.

Giants and Toys is a free screening at ACMI Tues Dec 4 at 2:30pm

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